Bluesky DESIGN.md

Brands

Decentralized social platform with a clean, airy aesthetic — sky-blue brand accents, white surfaces, and a feed-first interface.

Raw DESIGN.md

At a glance

Group
Brands
Main color
#0085ffBlue design systems
Font
Inter

Colors in this file

  • #0085ff

    background

  • #1a1a1a

    background

  • #9ba3af

    Unnamed

  • #ffffff

    Unnamed

  • #e2e8f0

    Unnamed

  • #ef4444

    Unnamed

  • #22c55e

    Unnamed

  • #0066cc

    Unnamed

  • #e8f4ff

    Unnamed

  • #f6f8fa

    Unnamed

Decentralized social platform with a clean, airy aesthetic — sky-blue brand accents, white surfaces, and a feed-first interface.

1. Visual Theme & Atmosphere

Bluesky is a breath of fresh air — literally named for openness. The design is light, clean, and approachable: white backgrounds, a crisp sky-blue accent, and generous typography that makes reading feeds enjoyable. It intentionally avoids the dark patterns of older social platforms. The UI is calm, legible, and genuinely pleasant to use — a social media product designed by people who wanted to get social media right.

2. Color Palette & Roles

TokenHexRole
--color-primary#0085FFBrand sky blue, CTAs, links
--color-primary-dark#0066CCHover/active primary
--color-primary-light#E8F4FFHighlight backgrounds
--color-bg-base#FFFFFFPage background
--color-bg-subtle#F6F8FASidebar, alternate rows
--color-text-primary#1A1A1AHeadings, post text
--color-text-secondary#5A6072Display names, labels
--color-text-muted#9BA3AFTimestamps, metadata
--color-text-link#0085FFInline links, handles
--color-border#E2E8F0Card dividers, borders
--color-border-subtle#F1F5F9Section dividers
--color-like#EF4444Like/heart indicator
--color-repost#22C55ERepost indicator
--color-success#22C55ESuccess, following
--color-error#EF4444Error states

3. Typography Rules

css--font-sans: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
--font-size-xs: 12px;
--font-size-sm: 13px;
--font-size-base: 15px;
--font-size-md: 17px;
--font-size-lg: 20px;
--font-size-xl: 26px;
--font-weight-regular: 400;
--font-weight-medium: 500;
--font-weight-semibold: 600;
--font-weight-bold: 700;
--line-height-tight: 1.25;
--line-height-base: 1.5;
--line-height-post: 1.6;
ElementSizeWeightLine Height
Post Text15px4001.6
Display Name15px7001.4
Handle15px4001.4
Section Header20px7001.3
Timestamp13px4001.3
Button Label14px6001.4

4. Component Stylings

css/* Primary Button */
.button-primary {
  background: #0085FF;
  color: #FFFFFF;
  border: none;
  border-radius: 100px;
  padding: 10px 24px;
  font-size: 15px;
  font-weight: 700;
  cursor: pointer;
  transition: background 0.15s;
}
.button-primary:hover { background: #0066CC; }

/* Follow Button */
.button-follow {
  background: #1A1A1A;
  color: #FFFFFF;
  border: none;
  border-radius: 100px;
  padding: 7px 18px;
  font-size: 13px;
  font-weight: 700;
  cursor: pointer;
  transition: opacity 0.15s;
}
.button-follow--following {
  background: transparent;
  color: #1A1A1A;
  border: 1.5px solid #E2E8F0;
}

/* Post Card */
.post-card {
  padding: 16px;
  border-bottom: 1px solid #E2E8F0;
  cursor: pointer;
  transition: background 0.1s;
}
.post-card:hover { background: #F9FAFB; }

/* Post Header */
.post-header {
  display: flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 6px;
}
.post-avatar {
  width: 42px;
  height: 42px;
  border-radius: 50%;
  flex-shrink: 0;
  object-fit: cover;
}
.post-display-name {
  font-size: 15px;
  font-weight: 700;
  color: #1A1A1A;
}
.post-handle {
  font-size: 14px;
  color: #9BA3AF;
}
.post-timestamp {
  font-size: 13px;
  color: #9BA3AF;
}

/* Post Text */
.post-text {
  font-size: 15px;
  line-height: 1.6;
  color: #1A1A1A;
  margin-bottom: 10px;
}
.post-text a { color: #0085FF; text-decoration: none; }
.post-text a:hover { text-decoration: underline; }

/* Post Actions */
.post-actions {
  display: flex;
  gap: 28px;
  margin-top: 10px;
}
.post-action {
  display: flex;
  align-items: center;
  gap: 5px;
  font-size: 13px;
  color: #9BA3AF;
  cursor: pointer;
  transition: color 0.12s;
  background: none;
  border: none;
  padding: 0;
}
.post-action:hover { color: #0085FF; }
.post-action--liked { color: #EF4444; }
.post-action--reposted { color: #22C55E; }

5. Layout Principles

TokenValueUsage
--spacing-xs4pxAction icon gaps
--spacing-sm8pxPost header gaps
--spacing-md16pxPost card padding
--spacing-lg24pxSection gaps
--feed-max-width600pxFeed column max width
--sidebar-width280pxLeft sidebar (desktop)
--right-sidebar320pxTrending/suggestions
--avatar-size42pxPost avatar
--radius-pill100pxButtons
--radius-sm4pxInline badges

6. Depth & Elevation

css.shadow-card { box-shadow: 0 1px 3px rgba(0,0,0,0.05); }
.shadow-dropdown { box-shadow: 0 4px 16px rgba(0,0,0,0.10); }
.shadow-modal { box-shadow: 0 16px 48px rgba(0,0,0,0.14); }

7. Do's and Don'ts

Do:

  • Keep the feed column centered and narrow (max 600px) for readability
  • Use pill-shaped (border-radius 100px) buttons for all primary actions
  • Color like/heart actions red and repost actions green when active
  • Show handles in muted gray — display names in bold black

Don't:

  • Don't use dark backgrounds for the main feed — this is a light, open platform
  • Don't add algorithmic "recommended" labels without clear attribution
  • Don't collapse post action counts — show them always for transparency
  • Don't use the blue accent for anything other than CTAs and links

8. Responsive Behavior

BreakpointMin WidthBehavior
Mobile320pxSingle column: nav bar + feed, full width
Tablet768pxFeed + left nav sidebar
Desktop1024pxLeft sidebar + feed + right sidebar
Wide1440pxSame with comfortable outer margins

9. Agent Prompt Guide

You are designing for Bluesky — a decentralized social media platform.
Use a white background with sky blue (#0085FF) as the primary accent for CTAs and links.
Post cards are white with a bottom border divider; hover adds a subtle gray background.
Post avatars are 42px circles; display names are bold, handles are muted gray.
Buttons are pill-shaped (border-radius 100px): blue-fill for primary, dark-fill for follow.
Like actions turn red when active; repost turns green.
Tone is light, open, airy, and community-first.

Use it with your agent

Save the file as DESIGN.md in your project root, then ask your agent to follow it for UI work. Or let the agent fetch it over MCP.

Download

curl -o DESIGN.md https://www.uiskillbook.com/design-md/bluesky.md

MCP server

https://www.uiskillbook.com/mcp

MCP tool call

get_design_md({ "slug": "bluesky" })