LottieFiles DESIGN.md
Brands
Animation platform and marketplace with a playful, creative aesthetic — vivid teal-green brand, white surfaces, and motion-first UI patterns.
At a glance
- Group
- Brands
- Main color
- #00c2a8Teal design systems
- Font
- Inter
Colors in this file
- #00c2a8
background
- #00a08c
Unnamed
- #ffffff
background
- #f0f4f8
background
- #9ea5b4
Unnamed
- #ef4444
Unnamed
- #e0f9f6
Unnamed
- #6c5ce7
Unnamed
- #1a1a2e
Unnamed
- #e4e8f0
Unnamed
Animation platform and marketplace with a playful, creative aesthetic — vivid teal-green brand, white surfaces, and motion-first UI patterns.
1. Visual Theme & Atmosphere
LottieFiles celebrates animation and motion. The design is bright, friendly, and joyful — a teal-green brand color that evokes creativity and forward movement. Animation previews are the hero, surrounded by clean white space that lets motion take center stage. The UI is accessible to both developers and designers, balancing a clean consumer aesthetic with practical tooling for integrating Lottie animations.
2. Color Palette & Roles
| Token | Hex | Role |
|---|---|---|
--color-primary | #00C2A8 | Brand teal-green, CTAs |
--color-primary-dark | #00A08C | Hover/active primary |
--color-primary-light | #E0F9F6 | Light backgrounds, badges |
--color-secondary | #6C5CE7 | Purple accent, premium |
--color-bg-base | #FFFFFF | Page background |
--color-bg-subtle | #F7F8FC | Sidebar, alternate areas |
--color-bg-player | #F0F4F8 | Animation preview background |
--color-text-primary | #1A1A2E | Headings, primary text |
--color-text-secondary | #5C6070 | Body text, labels |
--color-text-muted | #9EA5B4 | Timestamps, meta |
--color-border | #E4E8F0 | Default borders |
--color-like | #EF4444 | Favorites |
--color-success | #22C55E | Saved, uploaded |
--color-error | #EF4444 | Error states |
3. Typography Rules
css--font-sans: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
--font-size-xs: 11px;
--font-size-sm: 13px;
--font-size-base: 14px;
--font-size-md: 16px;
--font-size-lg: 20px;
--font-size-xl: 28px;
--font-size-2xl: 36px;
--font-weight-regular: 400;
--font-weight-medium: 500;
--font-weight-semibold: 600;
--font-weight-bold: 700;
--line-height-tight: 1.25;
--line-height-base: 1.5;
| Element | Size | Weight | Line Height |
|---|---|---|---|
| Hero Title | 36px | 700 | 1.2 |
| Page Title | 28px | 700 | 1.25 |
| Section Header | 20px | 600 | 1.3 |
| Animation Title | 14px | 600 | 1.4 |
| Body | 14px | 400 | 1.5 |
| Label / Meta | 13px | 400 | 1.4 |
4. Component Stylings
css/* Primary Button */
.button-primary {
background: #00C2A8;
color: #FFFFFF;
border: none;
border-radius: 8px;
padding: 10px 20px;
font-size: 14px;
font-weight: 700;
cursor: pointer;
transition: background 0.15s;
}
.button-primary:hover { background: #00A08C; }
/* Animation Card */
.anim-card {
background: #FFFFFF;
border: 1px solid #E4E8F0;
border-radius: 12px;
overflow: hidden;
cursor: pointer;
transition: box-shadow 0.15s, transform 0.15s;
}
.anim-card:hover {
box-shadow: 0 8px 24px rgba(0,0,0,0.1);
transform: translateY(-2px);
}
.anim-card__preview {
background: #F0F4F8;
aspect-ratio: 1;
display: flex;
align-items: center;
justify-content: center;
overflow: hidden;
}
.anim-card__info {
padding: 10px 12px;
}
.anim-card__title {
font-size: 13px;
font-weight: 600;
color: #1A1A2E;
white-space: nowrap;
overflow: hidden;
text-overflow: ellipsis;
}
.anim-card__author {
font-size: 11px;
color: #9EA5B4;
margin-top: 2px;
}
/* Favorite Button */
.btn-favorite {
width: 32px;
height: 32px;
border-radius: 50%;
border: none;
background: rgba(255,255,255,0.9);
color: #9EA5B4;
display: flex;
align-items: center;
justify-content: center;
cursor: pointer;
transition: color 0.12s, transform 0.12s;
}
.btn-favorite:hover { transform: scale(1.1); }
.btn-favorite--active { color: #EF4444; }
/* Download Button */
.btn-download {
display: flex;
align-items: center;
gap: 6px;
background: #00C2A8;
color: #FFFFFF;
border: none;
border-radius: 6px;
padding: 7px 14px;
font-size: 13px;
font-weight: 600;
cursor: pointer;
}
.btn-download:hover { background: #00A08C; }
/* Format Badge */
.format-badge {
display: inline-flex;
padding: 2px 7px;
border-radius: 4px;
font-size: 10px;
font-weight: 700;
text-transform: uppercase;
letter-spacing: 0.06em;
}
.format-badge--lottie { background: #E0F9F6; color: #00A08C; }
.format-badge--dotlottie { background: #EDE9FE; color: #6C5CE7; }
.format-badge--gif { background: #FEF3C7; color: #D97706; }
5. Layout Principles
| Token | Value | Usage |
|---|---|---|
--spacing-xs | 4px | Tight gaps |
--spacing-sm | 8px | Card meta spacing |
--spacing-md | 12px | Card inner padding |
--spacing-lg | 16px | Grid gaps |
--spacing-xl | 24px | Section padding |
--spacing-2xl | 40px | Page gutter |
--grid-cols | 4–6 | Animation grid columns |
--radius-sm | 4px | Badges |
--radius-md | 8px | Buttons |
--radius-lg | 12px | Cards |
6. Depth & Elevation
css.shadow-card { box-shadow: 0 2px 8px rgba(0,0,0,0.06); }
.shadow-hover { box-shadow: 0 8px 24px rgba(0,0,0,0.10); }
.shadow-player { box-shadow: 0 4px 16px rgba(0,0,0,0.08); }
7. Do's and Don'ts
Do:
- Use square (1:1) animation preview areas — Lottie animations are often square
- Add a subtle lift (translateY -2px) on card hover to suggest interactivity
- Show format badges (Lottie, dotLottie, GIF) on every card
- Allow animation to play on card hover
Don't:
- Don't use dark preview backgrounds — light (#F0F4F8) lets animation colors show
- Don't crop animations — always use their natural aspect ratio
- Don't use busy backgrounds behind animation previews
8. Responsive Behavior
| Breakpoint | Min Width | Behavior |
|---|---|---|
| Mobile | 320px | 2-column grid |
| Tablet | 768px | 3-column grid |
| Desktop | 1024px | 4-column grid |
| Wide | 1440px | 5–6 column grid |
9. Agent Prompt Guide
You are designing for LottieFiles — animation platform and marketplace.
Use a white background with teal-green (#00C2A8) as the primary brand accent.
Animation cards are square preview + metadata: title and author below.
Card previews use a light gray background (#F0F4F8) to frame animation content.
Format badges (Lottie/dotLottie/GIF) are small uppercase pill labels with color coding.
Cards lift slightly on hover with a subtle shadow.
Tone is playful, creative, motion-first, and approachable.Use it with your agent
Save the file as DESIGN.md in your project root, then ask your agent to follow it for UI work. Or let the agent fetch it over MCP.
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