Whimsical DESIGN.md
Brands
Visual thinking design with friendly violet identity, infinite-canvas surfaces, diagramming simplicity, and collaborative flow UX.
At a glance
- Group
- Brands
- Main color
- #6c47ffBlue design systems
- Fonts
- InterFrauncesJetBrains Mono
Colors in this file
- #6c47ff
background
- #ffffff
background
- #fde68a
background
- #5133dd
Unnamed
- #3b82f6
Unnamed
- #22c55e
Unnamed
- #fbcfe8
Unnamed
- #a7f3d0
Unnamed
- #fed7aa
Unnamed
- #f5f4ff
Unnamed
Visual thinking design with friendly violet identity, infinite-canvas surfaces, diagramming simplicity, and collaborative flow UX.
1. Visual Theme & Atmosphere
Whimsical should feel light, creative, and frictionless. The design language communicates flowcharts, wireframes, mind maps, sticky notes, and collaborative visual thinking on an infinite canvas.
- Mood: light, creative, collaborative, approachable
- Density: low on the canvas, medium in toolbars — never cluttered
- Character: friendly violet brand, pure white infinite canvas, soft shadow shapes, pastel sticky notes
2. Color Palette & Roles
| Token | Hex | Role |
|---|---|---|
--wh-violet | #6C47FF | Primary brand CTA and selection |
--wh-violet-dark | #5133DD | Hover and active states |
--wh-blue | #3B82F6 | Connector lines and link accent |
--wh-green | #22C55E | Shape success state and connected |
--wh-yellow | #FDE68A | Sticky note default color |
--wh-pink | #FBCFE8 | Sticky note alternate color |
--wh-mint | #A7F3D0 | Sticky note alternate color |
--wh-peach | #FED7AA | Sticky note alternate color |
--surface-canvas | #FFFFFF | Infinite canvas |
--surface-bg | #F5F4FF | App shell / sidebar |
--text-primary | #1A1A2E | Shape labels and notes |
--border-default | #E5E7EB | Shape and panel borders |
Violet is the primary action and selection signal. The sticky note colors (yellow, pink, mint, peach) are a system — never mix in non-pastel colors for sticky notes.
3. Typography Rules
css--font-sans: Inter, ui-sans-serif, system-ui, -apple-system, sans-serif;
--font-display: "Fraunces", Georgia, serif;
--font-mono: "JetBrains Mono", Menlo, monospace;
| Element | Size | Weight | Line Height |
|---|---|---|---|
| App Title | 22px | 700 | 1.1 |
| Canvas Label | 14px | 400 | 1.5 |
| Shape Text | 14px | 400 | 1.5 |
| Sticky Body | 14px | 400 | 1.6 |
| Body | 15px | 400 | 1.6 |
| Toolbar Label | 11px | 600 | 1.3 |
| Badge | 12px | 600 | 1.35 |
4. Component Stylings
css.button-primary {
min-height: 36px;
padding: 0 16px;
border: none;
border-radius: 8px;
background: #6C47FF;
color: #FFFFFF;
font: 600 14px/1 Inter, sans-serif;
}
.shape-default {
border: 1.5px solid #D1D5DB;
border-radius: 8px;
background: #FFFFFF;
min-width: 120px;
min-height: 48px;
display: flex;
align-items: center;
justify-content: center;
padding: 10px 16px;
}
.shape-selected {
border: 2px solid #6C47FF;
box-shadow: 0 0 0 3px rgba(108, 71, 255, 0.18);
}
.sticky-note {
border-radius: 4px 4px 16px 4px;
background: #FDE68A;
padding: 12px;
min-width: 160px;
min-height: 120px;
box-shadow: 2px 3px 8px rgba(0, 0, 0, 0.12);
font: 400 14px/1.6 Inter, sans-serif;
}
.connector-line {
stroke: #6B7280;
stroke-width: 1.5;
fill: none;
marker-end: url(#arrow);
}
5. Layout Principles
| Token | Value | Usage |
|---|---|---|
--space-2 | 8px | Toolbar icon spacing |
--space-3 | 12px | Shape snap grid |
--space-4 | 16px | Panel padding |
--space-8 | 32px | Toolbar section gaps |
The canvas is always the dominant surface — toolbars must stay compact. Left toolbar for shape tools, top bar for file/share actions, right panel for selected-shape properties. Grid snapping at 8px.
6. Depth & Elevation
css.shadow-shape { box-shadow: 1px 2px 6px rgba(26, 26, 46, 0.10); }
.shadow-sticky { box-shadow: 2px 3px 8px rgba(26, 26, 46, 0.12); }
.shadow-toolbar { box-shadow: 0 2px 12px rgba(26, 26, 46, 0.12); }
.shadow-modal { box-shadow: 0 16px 40px rgba(26, 26, 46, 0.18); }
Sticky notes have a subtle real-world shadow — slightly asymmetric to feel physical. Canvas shapes are lighter.
7. Do's and Don'ts
Do make shape creation a single click or drag — zero friction. Do use the violet selection ring as the only active state indicator. Do keep the toolbar compact and icon-driven. Do not add decorative backgrounds to the canvas. Do not use non-pastel colors for sticky notes. Do make collaboration cursors (multi-user) clearly distinguishable with named color rings.
8. Responsive Behavior
| Breakpoint | Min Width | Behavior |
|---|---|---|
| Mobile | 0px | View-only canvas with pan/zoom |
| Tablet | 768px | Simplified toolbar, limited shape creation |
| Desktop | 1200px | Full canvas with all tools, properties panel, and collaboration |
Canvas creation is a desktop experience. Mobile and tablet are for viewing and commenting.
9. Agent Prompt Guide
Design like Whimsical: friendly violet CTAs, infinite white canvas, pastel sticky notes, compact icon toolbars, violet selection rings, 8px snap grid, soft shape shadows, and frictionless visual-thinking UX.
Use it with your agent
Save the file as DESIGN.md in your project root, then ask your agent to follow it for UI work. Or let the agent fetch it over MCP.
Download
MCP server
MCP tool call
Related Design.md files
Clerk
Brands · Inter
Authentication product design with polished drop-in components, violet developer-brand energy, and secure account-management flows.
Mixpanel
Brands · Inter
Product analytics design with rich purple identity, event-driven dashboards, funnel visualization, and user-journey clarity.
Arm
Brands · Inter
AI-era semiconductor branding with deep compute minimalism, luminous gradients, and efficiency-first storytelling. Arm’s current visual language combines dark navy foundations, bright futuristic highlights, and…
Proton
Brands · Inter
Privacy ecosystem design with deep purple foundations, secure product clarity, and calm encrypted-service surfaces.
Spendesk
Brands · Roobert
"Spend smarter with Spendesk." Spendesk is "one complete spend management solution" — procurement, cards, invoices, expenses, approvals, budgets, reporting and pre-accounting — built for finance teams, with the…
PlanetScale
Brands · Inter
Database platform design with official black-and-white restraint, purple primary brand color, and clean deploy-request workflows.