Huawei (华为) DESIGN.md

Overview

Visual Theme & Atmosphere

Huawei's corporate web presence is restrained to the point of austerity, and the restraint is the design. Body text runs at 17px — unusually large — in Microsoft YaHei on white, and of roughly two thousand sampled elements 788 render at that one size. There is no decorative colour anywhere in the chrome. The page is black text, grey rules and white space.

Then, 68 times, Huawei Red (#c7000b). That is the whole visual strategy: an almost monochrome corporate surface with a single saturated red doing every job that colour does.

Underneath sits something more considered than the page suggests. Huawei resolves 339 --hwp-* custom properties — semantic roles (hwp-color-brand, hwp-color-fill-hover, hwp-color-border-separator), primitive hue ramps in seven families, and a thirteen-step headline scale. The corporate site uses a fraction of it.

Primary tasks

• Read long-form corporate, investor and product copy at a comfortable size.
• Distinguish the one actionable element on a page that is otherwise monochrome.
• Move between business lines (enterprise, carrier, consumer) that do not share chrome.

Brand Narrative

Founded in Shenzhen in 1987 and employee-owned through a union holding structure, Huawei grew from telecom-equipment supplier to one of the world's largest technology companies across carrier, enterprise and consumer lines. The corporate surface measured here reflects the first two: restrained, text-dense, addressed to institutions rather than shoppers. The consumer business runs on a different surface with a different typeface and almost no shared tokens — a split this reference records rather than smooths over.

Principles

• Monochrome plus one. A single red carries every signal the chrome needs.
• Read comfortably. 17px body is a deliberate accessibility posture for long copy.
• Publish more than you paint. The system is far larger than the front page uses.

Personas

Not researched. No persona claim is made from a UI capture.

Colors

Measured 2026-09-22 via getComputedStyle on huawei.com/cn. Huawei's token name follows each role.

Brand

• Huawei Red (#c7000b) — hwp-color-brand, and the same value is hwp-color-red-60 and hwp-color-tag-error-text. Painted 68 times on the home page.
• Brand Hover (#e02128) — hwp-color-brand-hover.
• Brand Active (#850f12) — hwp-color-brand-active, also hwp-color-red-70.

A declared three-step interaction contract. No component was observed using it — see §4.

Text and surface

• Foreground (#191919) — hwp-color-radiogp-text; also the base of hwp-color-bg-mask (#1919194d) and hwp-color-fill-hover (#1919190d), so the same ink drives masks and hover washes at 30% and 5% alpha.
• Text (#333333) — the most painted colour on the page, 920 of ~2,000 elements.
• Text Secondary (#666666) · Text Muted (#808080) · Text Placeholder (#aeaeae) — hwp-color-text-placeholder.
• Text Inverse (#ffffff) — hwp-color-text-inverse.
• Canvas (#ffffff) — hwp-color-bg-1 and bg-3. Surface (#f3f3f3) — hwp-color-bg-2, which is also hwp-color-border-separator-subtle.
• Surface Alt (#f7f7f7) — rendered 13 times; not a declared token.
• Separator (#dfdfdf) — hwp-color-border-separator. Border Hover (#191919) — hwp-color-border-hover. Border Disabled (#c9c9c9) — hwp-color-border-disabled.

Primitive hue ramps, mostly unused

The system publishes seven hue families the corporate site never paints: yellow (#fcc800), rose (#e61866), pink (#d41dbc), mint (#36c18d), cyan (#2cb8c9), plus orange and a deep rose. One step of each is recorded here as evidence the ramps exist. They are not corporate-surface colours, and a generator should not reach for them to decorate a Huawei page.

Typography

Font Family

huawei.com/cn computes Microsoft YaHei — the Windows Simplified-Chinese system face. consumer.huawei.com computes Manrope. Neither is a licensed Huawei brand typeface on these surfaces, so tokens.typography.family is absent rather than filled.

The thirteen-step headline scale

hwp-font-headline-1 through -13, each with its own size, weight and line-height:

h1 12  h2 14  h3 16  h4 18  h5 20  h6 24  h7 28
h8 32  h9 36  h10 40  h11 48  h12 56  h13 60

A parallel t-shirt scale names the same values: 2xs 11, sm 14, base 16, md 18, lg 20, 2xl 24, 4xl 28, 6xl 32, 10xl 40, 16xl 60. Weights include hwp-font-weight-semibold 600.

The corporate page uses almost none of it. Its rendered distribution is 17px×788, then 15.64, 15.3, 14.875 and 13.81 — fractional sizes produced by a root-relative scale, not steps from the token scale. A thirteen-step system is published; the front page is on a different footing entirely.

Layout

• 17px body. Unusually large, and consistent — 788 of ~2,000 elements.
• 16px radius dominates (23 occurrences), with 6px second (8) and hwp-radius-full (9999px) published for pills.
• Rules, not shadows. #dfdfdf separators and #f3f3f3 subtle ones do the dividing.

Responsive Behavior

Not measured. Desktop 1440×900 only.

Elevation & Depth

Not measured. No shadow or elevation token appears among the 339 --hwp-* properties. hwp-color-bg-mask (#1919194d) exists for overlays, which is a scrim, not an elevation scale.

Motion & Easing

Not measured. No transition or duration token appears among the 339 --hwp-* properties.

Tier 1 sources: https://www.huawei.com/cn/ (live corporate surface — 344 custom properties of which 339 are --hwp-*, Huawei's own web design system: semantic colour roles, primitive hue ramps and a thirteen-step headline scale, read via getComputedStyle 2026-09-22); https://consumer.huawei.com/cn/ (Huawei's consumer business surface — a second brand-owned regional source, and the evidence that the two surfaces do not share a system, see the verification notes)

Components

No component is declared, and that is the honest result.

Both measured controls on consumer.huawei.com are plain black #000000 anchors, 32px tall at 4px radius, and neither changes on hover, press or focus. The corporate home's interactive elements are 118px content cards that also do not react. Huawei declares a brand-hover and brand-active token pair (§2) and this capture found nothing rendering them.

Declaring a component whose states were never observed is the failure this catalog exists to prevent, so none is declared. The tokens stand; the components wait for a surface that shows them.

States

None observed. hwp-color-brand-hover and hwp-color-brand-active are declared tokens, but no rendered control on either measured surface changed on hover, press or focus. The token pair is recorded as a colour claim; no component state is claimed.

Do's and Don'ts

Do

• Keep the surface monochrome and spend #c7000b sparingly — its scarcity is the identity.
• Set body at 17px; Huawei's corporate reading size is larger than most.
• Divide with #dfdfdf rules rather than shadow.

Don't

• Don't decorate with the yellow, rose, pink, mint or cyan ramps. They are published primitives, not corporate-surface colours.
• Don't assume the consumer site shares this system — it resolves 4 custom properties and a different typeface (§3).
• Don't promote Microsoft YaHei to a brand face; it is the Windows CJK system font.

Voice & Tone

Corporate and declarative. Huawei's chrome states business lines plainly and does not persuade in the interface.

Agent Prompt Guide

Quick Color Reference

#c7000b brand · #e02128 brand hover · #850f12 brand active · #191919 foreground · #333333 text · #808080 muted · #f3f3f3 surface · #dfdfdf separator

Example Component Prompts

• "A monochrome corporate section: 17px #333333 body on white, #dfdfdf rules, one #c7000b link, 16px radius on any card."