Evernote DESIGN.md
Brands
Organized, note-centric design built around a signature green, clean white writing surfaces, and a structured sidebar-list-editor layout. Evernote's public product feels dependable and capable, balancing a calm…
At a glance
- Group
- Brands
- Main color
- #00a82dGreen design systems
- Fonts
- Source Sans ProGraphik
Colors in this file
- #333333
background
- #00a82d
background
- #ffffff
background
- #737373
Unnamed
- #e6e6e6
Unnamed
- #cccccc
Unnamed
- #1a1a1a
Unnamed
- #008f26
background
- #f8f8f8
Unnamed
- #0081c2
Unnamed
Organized, note-centric design built around a signature green, clean white writing surfaces, and a structured sidebar-list-editor layout. Evernote's public product feels dependable and capable, balancing a calm document editor with dense organization tools for notebooks, tags, and tasks.
1. Visual Theme & Atmosphere
Overall Aesthetic
Evernote feels like a well-kept digital filing cabinet. A dark sidebar anchors navigation, a scannable note list sits in the middle, and a spacious white editor gives writing room to breathe.
Mood & Feeling
- Organized, reliable, and capable
- Calm and focused for writing
- Professional but approachable
- Fresh and slightly optimistic through its green accent
- Information-dense where it helps, quiet where it matters
Design Density
Medium-to-high density in navigation and note lists; low density in the editor itself.
Visual Character
- Signature green (
#00A82D) for primary CTAs and the "New" button - Dark charcoal sidebar (
#1A1A1A-adjacent) with light text - Note list cards with title, snippet, date, and thumbnail
- Wide white editor canvas with a floating formatting toolbar
- Marketing pages with bright illustrations and product screenshots
2. Color Palette & Roles
Core Foundation
| Token | Hex | Role |
|---|---|---|
--en-green | #00A82D | Primary brand, CTAs, "New" button |
--en-green-dark | #008F26 | Hover/pressed state |
--en-white | #FFFFFF | Editor and card surfaces |
--en-sidebar | #1A1A1A | Sidebar background |
--en-ink | #333333 | Primary text |
--en-ink-muted | #737373 | Snippets, metadata |
Support Palette
| Token | Hex | Role |
|---|---|---|
--en-gray-50 | #F8F8F8 | Note list background |
--en-border | #E6E6E6 | Dividers and borders |
--en-sidebar-text | #CCCCCC | Sidebar item text |
--en-sidebar-active | #333333 | Active sidebar item |
--en-blue | #0081C2 | Links, info |
--en-yellow | #FFD700 | Highlight/reminder accent |
--en-red | #E5484D | Destructive, overdue task |
3. Typography Rules
Font Stack
css--font-display: "Graphik", "Helvetica Neue", Arial, sans-serif;
--font-sans: "Source Sans Pro", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
--font-editor: "Source Sans Pro", Georgia, serif;
Type Scale
| Element | Size | Weight | Line Height | Letter Spacing | Color |
|---|---|---|---|---|---|
| Marketing Hero | 56px | 600 | 1.1 | -0.02em | #333333 |
| Note Title (editor) | 32px | 600 | 1.25 | -0.01em | #333333 |
| Note List Title | 15px | 600 | 1.3 | 0 | #333333 |
| Note Snippet | 13px | 400 | 1.45 | 0 | #737373 |
| Editor Body | 16px | 400 | 1.6 | 0 | #333333 |
| Sidebar Item | 14px | 500 | 1.3 | 0 | #CCCCCC |
| Button Label | 14px | 600 | 1.2 | 0 | #FFFFFF |
Typography Philosophy
Type should feel like writing, not configuring — generous editor line height and a friendly humanist sans for content, with compact, weight-driven hierarchy in lists.
4. Component Stylings
Buttons
css.button-primary {
background: #00a82d;
color: #ffffff;
border: none;
border-radius: 999px;
min-height: 40px;
padding: 0 20px;
font-size: 14px;
font-weight: 600;
}
.button-primary:hover {
background: #008f26;
}
.button-secondary {
background: #ffffff;
color: #333333;
border: 1px solid #e6e6e6;
border-radius: 999px;
min-height: 40px;
padding: 0 20px;
}
Note List Card
css.note-card {
background: #ffffff;
border-bottom: 1px solid #e6e6e6;
padding: 16px;
cursor: pointer;
}
.note-card.selected {
box-shadow: inset 0 0 0 2px #00a82d;
}
.note-snippet {
font-size: 13px;
color: #737373;
display: -webkit-box;
-webkit-line-clamp: 3;
overflow: hidden;
}
Sidebar Item
css.sidebar-item {
color: #cccccc;
padding: 6px 16px;
border-radius: 6px;
font-size: 14px;
}
.sidebar-item.active {
background: #333333;
color: #ffffff;
}
Component Notes
- The "+ New" button is a green pill at the top of the sidebar
- Selected notes use a green inset outline in the list
- Editor toolbar floats above content and stays minimal
- Tags render as light gray rounded chips
5. Layout Principles
Spacing Scale
| Token | Value | Usage |
|---|---|---|
--space-1 | 4px | Icon gaps |
--space-2 | 8px | Chip padding |
--space-3 | 16px | Card and list padding |
--space-4 | 24px | Editor side padding |
--space-5 | 48px | Marketing block spacing |
--space-6 | 96px | Marketing hero spacing |
Layout Behavior
- Three-pane app: sidebar (~240px), note list (~320px), editor (fluid)
- Home dashboard uses modular widgets (notes, tasks, scratch pad, calendar)
- Editor content column caps around 760px for readability
Whitespace Philosophy
Whitespace concentrates in the editor, while navigation panes stay compact to maximize visible notes.
6. Depth & Elevation
Elevation Strategy
Evernote is mostly flat with borders separating panes; shadows are reserved for floating toolbars, menus, and dialogs.
css--shadow-toolbar: 0 2px 8px rgba(0, 0, 0, 0.12);
--shadow-menu: 0 4px 16px rgba(0, 0, 0, 0.15);
--shadow-modal: 0 12px 40px rgba(0, 0, 0, 0.25);
Surface Hierarchy
- Dark sidebar
- Light gray note list
- White editor canvas
- Floating white menus and toolbars
7. Do's and Don'ts
Do
- Use green for creation actions and primary CTAs
- Keep the editor spacious and distraction-free
- Use the three-pane structure for note-management views
- Use muted gray snippets beneath bold note titles
Don't
- Do not use green for large background fills
- Do not add heavy shadows to list items
- Do not clutter the editor with persistent chrome
- Do not mix multiple accent colors in navigation
8. Responsive Behavior
Breakpoints
| Breakpoint | Width | Behavior |
|---|---|---|
| Mobile | < 768px | Single pane at a time, bottom nav, floating green "+" button |
| Tablet | 768px - 1199px | Collapsed sidebar icons, list + editor |
| Desktop | 1200px+ | Full three-pane layout |
Responsive Rules
- Panes collapse progressively from sidebar to list
- Editor toolbar moves above the keyboard on mobile
- Touch targets remain at least 44px
9. Agent Prompt Guide
Quick Reference
- Signature green
#00A82Dpill CTAs - Dark sidebar, light note list, white editor
- Bold titles with muted gray snippets
- Flat panes with floating toolbars
Prompt Template
textDesign this like Evernote's current public product and brand style:
- signature green (#00A82D) pill buttons for primary and create actions
- three-pane layout: dark charcoal sidebar, light gray note list, spacious white editor
- note cards with bold title, three-line muted snippet, and date
- friendly humanist sans with generous editor line height
- flat bordered panes with soft shadows only on floating toolbars and menus
- organized, reliable, calm productivity toneUse it with your agent
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