1Password DESIGN.md
Brands
Identity and access security with a calm, premium SaaS frame. 1Password's public site uses deep indigo and blue gradients, white surfaces, rounded cards, and a modern sans stack to make security feel approachable and…
At a glance
- Group
- Brands
- Main color
- #13233aBlue design systems
- Fonts
- InterSF Mono
Colors in this file
- #dce4f0
Unnamed
- #3b82f6
Unnamed
- #172033
Unnamed
- #13233a
Unnamed
- #eaf2ff
Unnamed
- #ffffff
Unnamed
- #667085
Unnamed
- #16825d
Unnamed
Identity and access security with a calm, premium SaaS frame. 1Password's public site uses deep indigo and blue gradients, white surfaces, rounded cards, and a modern sans stack to make security feel approachable and controlled.
1. Visual Theme & Atmosphere
Overall Aesthetic
1Password feels like security software with product warmth. It balances enterprise seriousness with polished, rounded, modern UI.
Mood & Feeling
- Trustworthy
- Modern
- Calm
- Security-forward
- AI-era enterprise
Design Density
Medium density. Dashboards, cards, and proof points are rich, but spacing keeps the experience breathable.
Visual Character
- Indigo and blue foundations
- White elevated cards
- Rounded dashboard shells
- Controlled gradients
2. Color Palette & Roles
| Token | Hex | Role |
|---|---|---|
--onepass-indigo | #13233A | Deep brand background |
--onepass-blue | #3B82F6 | Primary action |
--onepass-blue-soft | #EAF2FF | Soft surface tint |
--onepass-white | #FFFFFF | Cards and main canvas |
--onepass-ink | #172033 | Primary text |
--onepass-muted | #667085 | Secondary text |
--onepass-border | #DCE4F0 | Borders |
--onepass-success | #16825D | Positive state |
3. Typography Rules
Font Stack
css--font-display: "Inter", "Helvetica Neue", Arial, sans-serif;
--font-sans: "Inter", system-ui, sans-serif;
--font-mono: "SF Mono", Menlo, monospace;
Type Scale
| Element | Size | Weight | Line Height |
|---|---|---|---|
| Hero | 60px | 700 | 1.04 |
| H1 | 42px | 700 | 1.08 |
| H2 | 30px | 700 | 1.14 |
| Body | 16px | 400 | 1.6 |
| Small | 14px | 400 | 1.5 |
Typography Philosophy
Use crisp, readable sans-serif type with strong hierarchy and minimal flourish.
4. Component Stylings
css.button-primary { background:#3b82f6; color:#fff; border:none; border-radius:999px; min-height:46px; padding:0 20px; font-weight:600; }
.button-secondary { background:#fff; color:#172033; border:1px solid #dce4f0; border-radius:999px; min-height:46px; padding:0 20px; }
.card { background:#fff; border:1px solid #dce4f0; border-radius:24px; box-shadow:0 14px 28px rgba(19,35,58,.08); }
.input { background:#fff; border:1px solid #dce4f0; border-radius:14px; min-height:46px; padding:12px 14px; }
Component Notes
- Rounded analytics cards
- Strong CTA pills
- Security dashboards framed as approachable modules
5. Layout Principles
Spacing Scale
4, 8, 12, 16, 24, 32, 48, 64px
Layout Behavior
- Lead with trust and governance outcomes
- Pair copy with dashboard proof
- Use wide hero rows and modular feature grids
6. Depth & Elevation
1Password uses soft premium elevation.
css--shadow-soft: 0 8px 18px rgba(19,35,58,.06);
--shadow-card: 0 16px 32px rgba(19,35,58,.1);
7. Do's and Don'ts
Do
- Keep it calm, modern, and security-trustworthy
- Use indigo and blue as the stable brand frame
- Preserve rounded premium cards
Don't
- Don’t make it flashy fintech neon
- Don’t crowd dashboards or proof modules
8. Responsive Behavior
Breakpoints
- Mobile:
< 768px - Tablet:
768px - 1023px - Desktop:
1024px+
Responsive Rules
- Stack dashboard demos on mobile
- Keep CTAs large and clear
- Preserve readable metrics and labels
9. Agent Prompt Guide
Quick Reference
- Indigo security SaaS
- Rounded white cards
- Blue pill CTAs
- Calm dashboard-led trust
Prompt Template
textDesign this like 1Password: indigo-and-blue security SaaS, rounded white dashboard cards, crisp modern sans typography, strong trust cues, and premium but calm enterprise polish.Use it with your agent
Save the file as DESIGN.md in your project root, then ask your agent to follow it for UI work. Or let the agent fetch it over MCP.
Download
MCP server
MCP tool call
Related Design.md files
Coursera
Brands · Source Sans 3
Online learning with marketplace breadth, academic trust, and blue-led clarity. Coursera's public site uses a clean sans system, white and pale-blue surfaces, structured category browsing, and strong Coursera blue…
Wix
Brands · Wix Madefor
Friendly no-code web-design platform with bright utility color and high customization energy. Wix combines the custom Madefor typeface, bold brand colors, theme-driven site styling, and flexible visual tooling to…
Zillow
Brands · Zillow Sans
Real-estate discovery with high-trust search flows and map-driven clarity. Zillow's public site uses a white and soft-blue foundation, dark text, large search-led hero areas, and the strong Zillow blue (#006AFF) to…
Trello
Brands · Charlie Display
Visual task management with playful productivity and board-first clarity. Trello's public site uses a bright, approachable design language rooted in white, pale blue, bold blue gradients, rounded cards, and simple…
Heptabase
Brands · Instrument Sans
Heptabase is a visual note-taking and knowledge-management app built around an infinite whiteboard of cards, and its marketing site mirrors that product ethos: calm, paper-like, and almost editorial. The canvas is a…
Atlassian
Brands · Charlie Display
Work coordination software with sharp enterprise clarity and bright blue structure. Atlassian's public site uses Charlie Display and Charlie Text, with white surfaces, pale blue support backgrounds, deep navy text,…